CONTENT CATALYST

AI for Business Growth

Your weekly AI marketing newsletter

I'm Deb Szabo. I help business owners use AI to actually grow, not just to look busy with it.

Every week you get one practical move you can put straight to work, from getting found in AI search to turning your content into clients. Real strategy from the rooms I install in, no hype.

Deb Szabo

AI for Business Growth

Your weekly AI marketing newsletter

I'm Deb Szabo. I help business owners use AI to actually grow, not just to look busy with it.

Every week you get one practical move you can put straight to work, from getting found in AI search to turning your content into clients. Real strategy from the rooms I install in, no hype.

Deb Szabo

Catalyst / ˈkætələst /

an event or a person that causes great change

a person whose talk, enthusiasm, or energy causes others to be more friendly, enthusiastic, or energetic

Hi, I'm Deb Szabo

I bring 30 years in marketing to helping business owners install an AI Brain for Business and practical AI systems that support visibility, leads, client delivery and revenue.

I'm an AI Business Strategist and Claude Specialist. I turn the knowledge already inside a business into clear context and useful systems for Claude, ChatGPT and the wider AI toolkit.

My method is Extract, Organise, Automate. We extract the intelligence, organise it so AI can judge what is relevant, then automate the right work with human approval points.

I passed the official proctored Claude Certified Associate - Foundations exam set by Anthropic and I'm studying for Claude Certified Architect - Foundations.