Deb Szabo Marketing Strategist Video Coach

Join me for an in person


This workshop is for you if¬†you wantūüĎá

✅ Define what makes you stand out from the crowd 
✅ Use ai to fast track your content creation 
‚úÖ To make and repurpose content that get results

This workshop is designed for action takers, who want to walk away with a Content Marketing Strategy and Plan in hand. No fluffy stuff!

Limited spots available so you get focused attention.


What is content marketing?

Content marketing is a way to attract and keep customers by creating and sharing valuable relevant content. Instead of pushing products or services with ads, you provide helpful information that solves problems or answers questions. This builds trust and shows that you know what you're talking about. If you are running ads, this will provide a strong foundation for your ads to succeed.

Content Marketing can include;

  • Blog¬†posts
  • YouTube videos
  • Social media posts
  • Podcast
  • Email newsletter
  • Articles or booklets

The goal is to engage your audience and guide them through their buying journey, making them more likely to choose or your business when they’re ready to make a purchase. Content Marketing is an very effective way to get word of mouth referrals. Because even if the person isn't in the market for what you offer, they will highly likely recommend you when somebody else does.

Why is it crucial in today's market?

Content Marketing and Video is so important for your discoverability and credibility. It will help future proof your business because Google is changing how people find you through Search Generative Experience (SGE). Then there's Perplexity Ai who scans live websites searching for sources of information and cites them in results, including your blogs and videos. If you yet haven't heard of Perplexity ai, it counts Jeff Bezos as an investor and is the touted as the future of intelligent search. But what about ChatGPT I hear you ask? Perplexity AI helps assess how good ChatGPT is at generating human-like text.

We will be using Perplexity Ai extensively in our workshop, to help shortcut your workflow.












Content Marketing Workshop


In person Hunter Valley location

  • Walk away with a Content Marketing Strategy
  • Create an annual Content Planner
  • Learn how to fast track your buyer journey
  • Use AI and video to future proof your business
  • Only 10 spots available
  • Morning Tea & Lunch


A content marketing strategy aligns you with your business goals and objectives. It outlines the direction, provides clear messaging and overall focus.


A content marketing plan gives you the actionable steps to implement. Enabling you to outsource with confidence what you don't need to being doing. 

Take Action finger pointing


This practical workshop is designed so you walk away with a strategy and plan ready to implement and get results. You will also be given the opportunity for ongoing support.

Unlock the Power of Content Marketing:
Join Our Exclusive Workshop!


Are you a business owner struggling to make an impact with you're marketing content? Do you feel like your "throwing spaghetti at the wall" and hoping something sticks?

Do you find using AI overwhelming and unsure how to best use it? Do you want to know how to fast the buyer journey and be able to easily repurpose content?

This in-person workshop is designed so you walk away with a robust content marketing strategy and plan that will transform your business.

When you have a Content Marketing Strategy and Plan


Clear messaging

Most people give up creating content because they don't get results. When in fact, it's because they haven't nailed their messaging. When your message is clear, your content resonates with your ideal audience. This makes it easier for people to find you and buy from you.


Clear messaging then saves time and resources.  Have a focus and systems enables you to confidently outsource the things you don't need to be doing, freeing up your time to do things that move the needle.

Increased Brand Awareness

Your brand becomes more recognisable and trusted within your industry. This visibility leads to more potential customers discovering your business. 

Higher Engagement and Customer Loyalty

Consistent, high-quality content keeps your audience engaged and coming back for more. Which builds stronger relationships, loyalty and repeat business.

Improved SEO and Organic Traffic

Keyword-rich content improves your search engine rankings. This increases organic traffic to your website, making it easier for potential customers to find you.

Lead Generation and Conversion

Generate more qualified leads and higher conversion rates with informed people who ready to make a purchase decision. 

Cost-Effective Marketing

Higher return on investment (ROI) as content continues to generate value over time. It's an affordable and mostly free option vs traditional advertising. 

Authority and Credibility

Establishes your business as a thought leader in your industry. Which builds trust and credibility with your audience, making them more likely to choose and recommend your products / services.

Hi, I'm Deb Szabo

As a Marketing Strategist and Video Coach I'm here to share ways you can create engaging content to grow your business and make money.

I teach you how to easily CAPTURE video content to effectively CONNECT with people and CONVERT leads into sales. 

Content Catalyst is a membership and marketing hub designed to give business the latest updates with the ever evolving digital world and provide workrooms so you take action and get results.

Read more about Deb Szabo

Content Marketing Workshop


In person Hunter Valley location

  • Walk away with a Content Marketing Strategy
  • Create an annual Content Planner
  • Learn how to fast track your buyer journey
  • Use¬†AI¬†and¬†video¬†to future proof your business
  • Limited spots available
  • Morning Tea & Lunch

Hunter Valley Venue

Our workshop will be held at Chateau Elan Resort in the heart of Wine Country.

Located just 2 hours from Sydney or 50 mins from Newcastle airport. It is an accessible location if you opt to spend a few days exploring the wine region.

Our day begins at 9am we break for morning tea and lunch and finish at 3pm.

There is plenty of free parking at the resort. If you are staying over night, Chateau Elan has accommodation available.



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